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Label printers and label applicators – equipment for labelling in production
This category is for breweries, cider makers and food producers who print and apply their own labels: full-colour label printers from Primera and DTM, semi-automatic label applicators in the Primera AP series and unwinders and rewinders for label rolls. All machines are made to order. If you only need labels for a few cases of homebrew, you will find HERMA labels under labelling.
Please note: The label printers and applicators are only available in Norway.
How to set up label production
- Print the labels on a roll with a label printer. Label design software comes with the LX500ec.
- Rewind the printed labels tight and straight onto a 76.2 mm (3") core with the RW-7 rewinder. The UW-7 unwinder takes rolls up to 177.8 mm (7") and doubles the capacity per roll.
- Apply the labels with a label applicator. The Primera AP360e is foot-pedal operated and applies up to 1,200 labels per hour to cylindrical and many tapered containers: bottles, cans, jars and tubes. A spring-loaded pressure arm applies the label without wrinkles.
The AP380e is the most advanced model in the AP series, with a built-in liner rewinder and a push button as well as the foot switch.
The label printers compared
| Model | Strength | Stated data |
|---|---|---|
| Primera LX500ec | Built-in cutter, short runs | Up to 108 mm print width, 51 mm/s, 4800 dpi |
| Primera LX610e | Prints and contour-cuts any shape | Up to 4800 dpi |
| Primera LX910e | Dye or pigment ink by swapping cartridge | Up to 114 mm/s |
| DTM CLP2200e | Separate CMYK cartridges and replaceable print head | Up to 210 mm wide, 135 mm/s |
With separate cyan, magenta, yellow and black cartridges you only replace the colour that runs out. Pigment ink gives labels that resist water and sunlight better than dye ink.
Frequently asked questions about label printers and applicators
How many labels per hour can a label applicator apply?
The Primera AP-series applicators apply up to 1,200 labels per hour. You set the guides, place the container in the machine and press the foot switch.
Which label printer suits custom-shaped labels?
The Primera LX610e prints and digitally contour-cuts the labels, so you do not need pre-die-cut stock. It suits product development and short runs.
What does a label rewinder do?
A rewinder winds the printed labels tight and straight onto a new core, ready for a label applicator or for hand application.
Are the label printers stock items?
No. The label printers, applicators and roll handlers are made to order, and the UW-7 and RW-7 ship directly from the manufacturer.
Related equipment
- Labelling – HERMA labels and an overview of labelling options.
- Professional packaging – bottles, cans and caps by the pallet.
- Canning – can seamers and can fillers.
- Bottling – bottles, caps and cappers.














